Abu Dhabi Waste Management Centre (Tadweer) announced it has carried out a campsite clean-up awareness drive in collaboration with Abu Dhabi City Municipality and Abu Dhabi Police. The month-long drive aimed to educate campers about the importance of ensuring the cleanliness of desert campsites and highlighted the negative effects of littering and dumping waste in undesignated areas.

The campaign included various awareness activities to encourage sustainable and environmentally responsible behaviour among campers and sensitise them about the challenges resulting from improper waste disposal at camp sites. As part of the campaign agenda, Tadweer and Abu Dhabi City Municipality formed a task force in collaboration with their strategic partners to conduct joint field visits and communicate the campaign's key messages and objectives to the public through various channels. Furthermore, both entities introduced the target audience to their complimentary services that can be requested by contacting the Abu Dhabi Government Contact Centre.

“In carrying out the campsite clean-up awareness drive for the second year in a row, we aimed to promote the cleanliness of public places and ensure the aesthetic appeal of the Emirate. This supports Abu Dhabi government’s objective of achieving sustainable development as envisaged by Abu Dhabi Environment Vision 2030,” said H.E. Dr Salem Al Kaabi, Director General of Tadweer.

“The clean-up drive focused on promoting sound environmental practices among campers by educating them about safe and eco-friendly waste disposal methods. Such efforts will help us create a clean, and safe environment in the emirate. At Tadweer, we plan to conduct more of these awareness campaigns on a regular basis to ensure a healthy, clean and safe desert environment for all,” he added.