
Carrefour has launched the internationally observed Plastic Free July campaign by promoting the use of its durable, resusable juco bags with offers and rewards, in addition to limiting the availability of its reusable plastic bags throughout its stores in the UAE.
To mark the start of Plastic Free July, Carrefour will offer its customers a 33 % discount on Carrefour’s durable, reusable juco bag, while customers who bring their own reusable bags or opt to purchase one in-store will be rewarded with five extra share points. Every Wednesday, starting July 3 – which coincides with International Plastic Bag Free Day – Carrefour will be completely free of plastic bags across all stores.
Samar Elmnhrawy, Senior Vice President of Human Capital and Sustainability at Majid Al Futtaim Retail, commented: “At Majid Al Futtaim, we recognise our responsibility as a trusted retailer to take active steps towards reducing plastic consumption, especially single-use plastics. With over 80 thousand customers entering our stores daily, we see a significant opportunity to positively impact our planet and encourage sustainable lifestyles for future generations. This Plastic Free July, we are embarking on a bigger plastic-free journey to drive awareness and inspire positive change.”
She added: “Our efforts are aligned with the UAE leadership’s goals to eliminate single-use plastics. We hope to create tangible results that shift customer attitudes towards more sustainable shopping behaviour for a greener future.”
Dedicated to a plastic-free future
In its ongoing commitment to sustainability, Majid Al Futtaim Retail, in partnership with BEEAH and Sparklo and through its Reverse Vending Machine initiative, has collected over 20 tonnes of recyclables, which in turn prevented the release of over 125 tonnes of CO2. Additionally, since the national ban, Carrefour has recorded a 70 % reduction in single-use plastic bag usage, according to the press statement.
